DIGITAL DESIGN
& ADVERTISING

Why should you study
Digital Design & Advertising?


This innovative and future-focused programme is designed to develop creative problem solvers and design leaders of our digital future. The programme embodies five core areas of learning, web design, interactive design, app design; brand and digital advertising.
“We have designed this exciting new programme because industry asked us for it. The hybrid structure between design & advertising allows our graduates to create valuable digital solutions, preparing them for this booming industry.” – Pat Chapman, Head of Employability & External Relations

BA (Hons) Digital Design & Advertising*


UCAS Code W213


UCAS Tariff 96


Duration Three years

You will explore the study of digital design and its application in creative advertising. Developed direct with industry to ignite the mind of the true creative thinker, you will develop and refine your skills as a digital designer through branding, web design, interactive design, animation, digital advertising and social media.

You will have the creative freedom to experiment with emerging technologies in digital design from Virtual Reality & Augmented Reality as well as live projects from leading international design & advertising agencies. To name a few, we work with Visualsoft Ecommerce, Luxxlabs, LSM, 88 Design, Boho Zone, Innovation Labs & Narrative.

 

*Subject to Validation Brand new for 2018 entry, you will not find a programme like ours anywhere else. The digital sector is rapidly growing. This programme is designed to prepare you for the fast pace of industry.

What do we offer that makes us different?


  • From the outset you will be exploring emerging design with the latest up-to-the-minute industry equipment & software, taking your creative exploration to new levels.
  • We will provide access for you to collaborate with global industry experts, supporting placements and live projects.
  • We will support & guide you to develop your own specialism and develop your unique digital journey.

What will you study on Digital Design & Advertising?


In your first year (Level Four) you will explore:

  • Consumer theory & conceptual thinking
    • Digital Design Experimentation Animation & Interactive media
    • Branding & Typography

In your second year (Level Five) you will develop:

• Advertising & Campaign
• User-Interface & User-Experience Design
• Design for the future
• Industry Engagement

In your third year (Level Six) you will produce:

• A final project
• A portfolio appropriate to your chosen career
• Dissertation
• Exhibition

This degree is for you if you wish to have a career in:

  • This degree is for you if you wish to have a career in:
    • Digital Design
    • Design Strategy
    • User Experience Design (UX)
    • App & Web design
    • Agency Account Management
    • Project Management
    • Advertising

Facilities

We pride ourselves on creating a real-life design agency working environment – we offer students their own independent work bays with macs and industry standard software, so you are able to be creative all of the time, without having to book computers, which is the benefit of studying graphic design and communication with us rather than at a larger institution.

Brand new for 2018 entry, you will not find a programme like ours anywhere else. The digital sector is rapidly growing. This programme is designed to prepare you for the fast pace of industry.

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